I have so many ideas, I should jump on the next community call 
something that just crossed my mind a vote & lock system for the distribution of the rev share 
this is just an example with random numbers 
Vote & Lock :
You can lock your $well tokens for 1, 6 or 12 full moon cycles to receive rev sharing.
50% of the revenue generated by moonwell is distributed among the full moon lock$Well.
that there is a motivation to lock the $well longer, the % distribution among the different lock$Well holders is voted on every full moon.
for example there are different distribution keys ( templates), lock your $well for 1 fmc (full moon cycle) 10% of the revenue Pool/per moon cycle, 6 fmc 35% and 12 fmc 55% of the 50% rev sharing.
lets say. for the next mooncycle we have 100k to distribute: 10% of that 10k goes to 1fmc lock$well holders and 55k goes to 12fmc $well holders…
but there could also be a distribution key like the following, if lock$well holders voted for 
1 fmc 5%, 6 fmc 10% and 12 fmc 85% 
so whales and long-term believers can reward themselves with the highest distribution of the generated fees… 
